Analyzing Successful Blogs in the Niche

Having finished the theoriethical sections - "What is SEO" and "What is Monetization," it is time to move on to more practical work.

I have compiled a list of successful blogs in the niche to analyze - how are they designed, on which platform are they set up, what is their content and how frequently do they post, how do they use social media and optimization techniques, and finally, how do they monetize.

After analyzing 5 such blogs, I will start practical work and set up my own example of a fashion and lifestyle blog, then explore specific techniques to optimize and monetize it.

Basic Introduction to Monetization

I have finished the first section of the blog, " What is SEO?"

Moving on, I have been working on the second section, "What is Monetization?"

I have divided the ways to monetise a blog in 3 categories:
- through getting users to view or click on ads
- through PR posts or paid links.
- through selling products.

Next, I will analyse and discuss some examples of successful blogs in the niche I have picked (fashion and lifestyle).

Basic Introduction to SEO

I have been working on filling out the first section of this blog: What is SEO?

In this section, I will give a short basic introduction to SEO, its principles, and some tactics. This information will be general. Later, in the section "Optimizing the Blog" I will talk about performing SEO specifically on a blog.

Next, in the page "What is Monetization?" I will discuss the basic ways to convert the traffic to a website into money.

Creating Research Structure and Collecting Source

I have started work by creating a structure for my research, and dividing it into 3 sections:

- CREATING THE BLOG
The initial steps include:
   - selecting a niche and a look&feel for the blog;
   - selecting a suitable platform;
   - designing the blog;
   - planning content

- OPTIMISING THE BLOG
The optimisation process starts parallel to the creation process and includes:
   - keyword research;
   - link building;
   - social media;
   - more topics will be coming up during the research.

- MONETIZING THE BLOG
Once the blog has been set up and followers are being gained, the next step is monetization. There are various ways to monetize a blog, and preferably, more than one should be used:
   - PPC (pay per click) ads
   - affiliate marketing
   - paid links & PR posts
   - promoting other services and products by the blogger
   - more topics will be coming up during the research.

I have been collecting sources of information for each section.
The Moz Blog proves to be a valuable resource and I will be sourcing several articles on it.

I have also compiled a list of example blogs which I will analyse.

So far so good!

Hello World!

This blog was created to aid my research on Blog Optimization and Monetization as an In-Depth for Saxion University.

Throughout this research, I will use the blog to collect sources and information, which will later be compiled into a research paper

This process proved to be successful with my previous research paper: Marketing in the Visual Web.
The blog for that research can be viewed here: http://visualwebtrend.blogspot.com

So, let's go!